We developed the content strategy for Magno Roma, a pizza by the slice spot in the heart of Rome, specializing in fried delicacies and Roman style pizza. The project aimed to highlight the brand’s identity and product quality through video content designed to grab attention from the very first seconds.

We produced engaging reels to showcase the personality of the venue and highlight both pizza and fried specialties, as well as Magno’s informal and authentic atmosphere. Each piece of content was crafted to spark curiosity, bring a smile, and whet the appetite all with a fresh and recognizable style.

The video strategy was designed to boost organic engagement and strengthen the brand’s presence on Instagram, speaking directly to a young audience of street food lovers.